Bob Lederer RBDR

XIO Group buying J.D. Power. Microsoft suing US Dept of Justice. (RBDR 04.18.2016)

Today on RBDR:

1) XIO Group, a Chinese-controlled firm based in London, is purchasing J.D. Power for $1.1 billion.

2) Microsoft is taking the U.S. Justice Department to court, alleging that its gag orders – that do not allow Microsoft to alert individuals that their personal information is being shared with the government – is unconstitutional.

RBDR is sponsored by KL Communications, which asks, “Is your online community feeling stale?” That research field has been with us for 15 years, but no matter how long you have been conducting online communities KL Communications has the means to freshen up and improve yours. Check out its Co-Creation capabilities and everything else they have to offer by visiting their website.

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Bob Lederer RBDR

40 under 40 nabs four MR execs. Jeff Goldstein talks qual/quant client benefits. (RBDR 03.24.2016)

Today on RBDR: 1) Advertising Age’s “40 under 40” includes four research-related marketing executives. 2) AcuPOLL President Jeff Goldstein fills us in on four specific ways that a qual/quant process can uniquely benefit a client.

RBDR is sponsored by KL Communications, which asks, “Is your online community feeling stale?” That research field has been with us for 15 years, but no matter how long you have been conducting online communities KL Communications has the means to freshen up and improve yours. Check out its Co-Creation capabilities.

Visit http://www.klcommunications.com/home.php to find out how.

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Bob Lederer RBDR

MR pro study & perceptions. ESOMAR MR Effectiveness. Larry Newman passes. (RBDR 03.23.2016)

Today on RBDR:

1) MarketResearchCareers.com’s 20th annual market research professionals study details what MR clients think of their top suppliers. Ratings are provided for five distinct considerations.

2) ESOMAR’s 6th annual Market Research Effectiveness competition is underway. Gold, Silver and Bronze awards will be delivered at the ESOMAR Annual Congress in New Orleans this September.

3) Larry Newman, a chief architect of Newman-Stein and Newman.Stein.Friedman, has died.

RBDR is sponsored by KL Communications, which asks, “Is your online community feeling stale?” That research field has been with us for 15 years, but no matter how long you have been conducting online communities KL Communications has the means to freshen up and improve yours. Check out its Co-Creation capabilities, and everything they have to offer by visiting their website.

Don’t spend your time “searching” for today’s RBDR video. Subscribe to receive a personal email as soon as the new RBDR is uploaded. Click here.

Bob Lederer RBDR

Unilever’s Stan Sthanunathan offers 10 MR industry predictions. (RBDR 03.22.2016)

Today on RBDR:

Unilever SVP Consumer & Market Insights Stan Sthanunathan is back to reprise the section of his MRS presentation where he made 10 predictions about the future of the Market Research industry.

RBDR is sponsored by KL Communications, which asks, “Is your online community feeling stale?” That research field has been with us for 15 years, but no matter how long you have been conducting online communities KL Communications has the means to freshen up and improve yours. Check out its Co-Creation capabilities and everything else they can offer you by visiting their website.

Don’t spend your time “searching” for today’s RBDR video. Subscribe to receive a personal email as soon as the new RBDR is uploaded. Click here.

Bob Lederer RBDR

Unilever’s Stan Sthanunathan offers ‘Market Research 10 Commandments.’ (RBDR 03.21.2016)

Today on RBDR: Unilever SVP Consumer & Market Insights’ Stan Sthanunathan reprises his MRS presentation for the viewers of Research Business DAILY Report. Listen to his “Market Research 10 Commandments.”

RBDR is sponsored by KL Communications, which asks, “Is your online community feeling stale?” That research field has been with us for 15 years, but no matter how long you have been conducting online communities KL Communications has the means to freshen up and improve yours. Check out its Co-Creation capabilities, and everything else they have to offer by visiting their website.

Don’t spend your time “searching” for today’s RBDR video! Subscribe to receive a personal email as soon as the new RBDR is uploaded. Click here.