Korostoff: Researchers Can Choose Their Expertise | RBDR

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March 21, 2018. Today on RBDR:

Research Rockstar President Kathryn Korostoff responds to Bob Lederer’s commentary about the rivalry between traditional research and digital research–and she could not disagree more.

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The Falling Cost of Ethnography | RBDR

January 6th, 2016. Today on RBDR:

1) Kathryn Korostoff blogs about the lessening cost of ethnography.

2) The French newspaper, Le Parisien, announces it will no longer pay for polling.

3) 2017 is the proper time for users of social media data to face a challenge: to bring the numerous differentiated tools used to collect platform, competitor, advertising, customer service and other data into a single data ecosystem.

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