Three Market Research Uses Emerge For Instagram / RBDR

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October 17, 2019

Today on RBDR: With over one billion users, Instagram is slowly but surely gaining a reputation as a worthwhile market research tool. Hugh Beaulac in a CXL Institute blog highlighted three standout research opportunities which are producing valued results.

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Instagram’s Three Uses For Market Research / RBDR

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July 30, 2019

Today on RBDR: With over one billion users, Instagram is, step-by-step, building a reputation as a worthwhile market research tool. Hugh Beaulac in a CXL Institute blog highlighted three standout research opportunities which are producing valued results.

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Instagram Research Reshaping Fashion, Beauty Marketing | RBDR

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April 2, 2019

Today on RBDR: Among elements that unalterably changed the research world, first came online surveys, followed by social media (probed by researchers to cull for otherwise undetectable insights). Now, does Instagram have the power to reveal how fashion and beauty marketers should reshape how they interact with their consumers? Some say, “Yes.”

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Influencer Marketing Effectiveness Is Waning / RBDR

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December 6, 2018.

Today on RBDR: Influencer marketing, a marketing element for nearly three-quarters of companies with formal marketing plans, is showing signs of being less effective from overuse.

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Two More Examples of SM Sharing of Consumer Data | RBDR

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May 10, 2018. Today on RBDR:

Two other examples of social media giants sharing members’ personal data point to the need for greater consumer inclusion in how their personal information is used.

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