Bob Lederer RBDR

3D Virtual Reality for MR Arrives at 2020 Research (RBDR 9.25.2014)

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RBDR is sponsored this week by Research Now, recognized industry thought leaders for online sample, unique methodologies, quality deliverables and effective use of technology.
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Today on RBDR: 20/20 Research Chief Innovation Officer Isaac Rogers explains how its new 3D Virtual Reality research methodology will expand research users’ capabilities and how the tool will ride the crest of consumers’ 3D virtual reality interest boom.

Bob Lederer RBDR

Mobile isn’t measurable. Get copy of Programmatic Marketing “Guide.” (RBDR 9.24.2014)

Stop “looking” for the latest RBDR. Subscribe for FREE. Email RFLBob@Gmail.com & receive a personal message as each new video is uploaded.

RBDR is sponsored this week by Research Now, recognized industry thought leaders for online sample, unique methodologies, quality deliverables and effective use of technology.

Please visit http://bit.do/researchnow for more information about their panels and innovative digital data collection.

Today on RBDR: 1) Companies are enthused about mobile marketing, however their lack of measurement certainty is slowing more pronounced use. 2) A CMO Solution Guide to Programmatic Marketing is designed to help marketers master this new digital media placement productivity mechanism. (http://info.mediamath.com/CMO-Whitepaper_Download.html?utm_source=PR&utm_medium=PRNewswire&utm_campaign=CMOWhitepaper) 3) Suggestions about how to educate the C-Suite to properly understand and use social media.