Qualtrics Shares Its 2020 Covid-Research Facts/ RBDR

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Today on RBDR: Qualtrics has released its report on facets of how Covid-19 impacted the market research industry in 2020. It contains fascinating, previously only-speculated facts and figures.

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British Companies’ Fading Interest in MR / RBDR

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December 14, 2020

Today on RBDR: Client reliance on the British market research industry has been on a downward slope since 2015, and the Coronavirus has only worsened the situation.

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Neuromarketing Breakthrough Boosts Research / RBDR

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December 10, 2020

Today on RBDR: InsightsNow President David Lundahl reveals a neuromarketing breakthrough that opens the way for new research–and it has come to pass due to the Coronavirus. (Link to the InsightsNow neuromarketing breakthrough: https://lphs.insightsnow.com/implicit-ebook)

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“5” Is Facebook Advertising’s Magic Number / RBDR

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December 9, 2020

Today on RBDR: Facebook ordered a study designed to find out how many repeated exposures of an ad to the same person can occur until the impact of the advertising has diminishing returns. The conclusion: Five.

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Top Four 2020 Consumer Insights Trends / RBDR

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December 8, 2020

Today on RBDR: Digsite CEO Monika Wingate explains a number of important consumer research changes ushered in by responses to the Coronavirus. Some of them will carry over into 2021, complemented by additional new changes.

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