Today: A intensive look at the threats, costs and other ramifications of the implementation and regulation of TCPA on the market research industry.
RBDR is sponsored today and this week by Decision Analyst, helping companies build stronger brands through advanced analytics.
You are invited to read Decision Analyst President Jerry Thomas’ article on making better sense of CPG new product sales projections.
The link: http://www.decisionanalyst.com/publ_art/SalesForecasting.dai
Today: 1) Two of Australia’s research-related associations merge. 2) Gartner reports that 86% of businesses to mostly compete on the basis of customer experience by 2016. 3) TNS Managing Director Gary de Ocampo explains why even the best insights do not normally lead to good corporate strategies.
RBDR is sponsored today and this week by Decision Analyst, helping companies build stronger brands through advanced analytics.
You are invited to read Decision Analyst President Jerry Thomas’ article on making better sense of CPG new product sales projections.
The link: http://www.decisionanalyst.com/publ_art/SalesForecasting.dai
Today: 1) Two esteemed academics suggest multiple ways that LinkedIn could make its data even more worthwhile for business and research purposes. 2) Focus groups have questionable value for brand choices and color, look and tagline because it is more important to think in terms of standing out on the shelf than consumer preferences.
RBDR is sponsored today and this week by Decision Analyst, helping companies build stronger brands through advanced analytics.
You are invited to read Decision Analyst President Jerry Thomas’ article on making better sense of CPG new product sales projections.
The link: http://www.decisionanalyst.com/publ_art/SalesForecasting.dai
Today: 1) Confirmit SVP Wale Omiyale blogged about mobile research’s global penetration or lack thereof, and offers practical business reasons why it should be more widespread. 2) Insites Consulting’s “Market Research Impact Study” allowed research and marketing professionals to explain the central reasons why most research does not hit home and change marketing’s thinking. (Link to this Tom de Ruyck blog: http://www.greenbookblog.org/2015/07/27/the-memefication-of-insights/ 3) A very special guest.
RBDR is sponsored today and this week by Market Probe, which for over 30 years has ensured for its customers that Voice of the Customer insights are collected, decoded and woven into strategic and operational decisions.
And Market Probe is ready to help you take the next evolutionary step in Customer Experience Management, Customer Advocacy. Here is a link to learn more: http://www.marketprobe.com/stakeholder-solutions/customer-adocacy-a-new-approach/share.html
Check out MarketProbe.com.
Don’t search for today’s RBDR… receive an email, Monday-Thursday, with multiple links to the newest video as soon as it is uploaded. To subscribe: ow.ly/CfFWE
Today: 1) VideoMining Corp. introduces new in-store technical research capabilities to complement its video research and collect more comprehensive consumer behavior knowledge. 2) DialogTech research finds that marketers are failing to see and account for 49% of conversions taking place from mobile advertising.
RBDR is sponsored today and this week by Market Probe, which for over 30 years has ensured for its customers that Voice of the Customer insights are collected, decoded and woven into strategic and operational decisions.
And Market Probe is ready to help you take the next evolutionary step in Customer Experience Management, Customer Advocacy. Here is a link to learn more: http://www.marketprobe.com/stakeholder-solutions/customer-adocacy-a-new-approach/share.html
Check out MarketProbe.com.
Don’t search for today’s RBDR… receive an email, Monday-Thursday, with multiple links to the newest video as soon as it is uploaded. To subscribe: ow.ly/CfFWE
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