Expectations for A.I. With MR | RBDR

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August 8, 2018. Today on RBDR:

Qualtrics released a study probing market researchers’ expectations for the impact of Artificial Intelligence in the next five and 10 years.

Download this study by clicking here.

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Bill Harvey: Brand Building With Attributes | RBDR

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August 7, 2018. Today on RBDR:

Bill Harvey’s “Brand Building” video series continues with a look at fulfilling more for your brand by focusing on its untapped attributes.

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Artificial Intelligence in Research for Dummies | RBDR

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August 6, 2018. Today on RBDR:

A handful of specific applications for artificial intelligence to speed up and boost the efficiency and effectiveness in market research.

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B2B Mktg Study Shows Self-Defeating Voids | RBDR

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August 2, 2018. Today on RBDR:

It refers only to B2B in Australia (so its results could be seen as a B2B industry microcosm or an outlier), however the 2018 Green Hat B2B Marketing Outlook primarily paints an unimpressive picture for all but best-in-class companies.

Find the original report here: https://www.marketingmag.com.au/hubs-c/feature-best-of-b2b-green-hat/

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Insight into Ipsos’ Buyout of Four GfK Divisions | RBDR

 

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August 1, 2018. Today on RBDR:

An analysis of Ipsos’ proposed acquisition of four GfK custom research divisions from the perspectives of both companies.

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