Watch RBDR on RealPlayer Cloud

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Week of August 22 – 25, 2016

08252016

8/25/2016: Can Pokémon Go be used in research? Zoe Dowling thinks so.

08242016

8/24/2016: Pressure on Twitter to replace polls. The determining age group in Election 2016.

08232016

8/23/2016: Personalizing retailer/consumer interaction. Caterpillar dives into tech MRX, R&D.

 

 

 

 

 

 

08222016

8/22/2016: Fulgoni discusses online ad fraud. NY Yankees research betrays “rebuilding” desire.

 

 

 

 

 

 

Week of August 15 – 18, 2016

08182016

8/18/2016: Australian MR reiterates privacy. Study: analytic investments disappointing.

08172016

8/17/2016: Big Data Supplanting primary research? No. The case for Multicultural Marketing.

08162016

8/16/2016: Ins and outs of Facebook ad-blocking. New “R” extension eases Watson analytic use.

 

 

 

 

 

 

08152016

8/15/2016: Gian Fulgoni Returns as comScore CEO. Ad spending, Google & Facebook revenues up.

 

 

 

 

 

 

Week of August 8 – 11, 2016

08112016

8/11/2016: Nielsen launches SM/TV service. CMO considerations in the digital marketing age.

08102016

8/10/2016: PreTesting’s Dan Morris on research innovations of truVue.

08092016

8/9/2016: Study reveals how many businesses DON’T use MR. 100% ad viewability too costly?

 

 

 

 

 

 

08082016

8/8/2016: Comcast: lower rates for users’ data? Advanced Symbolics CEO on solid SM research.

 

 

 

 

 

 

Week of August 1 – 4, 2016

08042016

8/4/2016: The advertising fallout of Brexit. Industry Forecaster details.

08032016

8/3/2016: Talking technological limits with FlexMR’s Charles Pearson.

08022016

8/2/2016: Ipsos on global MR. Twitter data: unlocked through Magic Pony acquisition?

 

 

 

 

 

 

08012016

8/1/2016: The necessity of an online impression. A word on Gayle Fuguitt’s ARF departure.

 

 

 

 

 

 

Week of July 25 – 28, 2016

RBDR was on hiatus this week.

Week of July 18 – 21, 2016

07212016

7/21/2016: Dan Morris talks engagement measurement with “SACCADIC.”

07202016

7/20/2016: Influencers brands hate dealing with. Native Apps may help mobile surveys.

07192016

7/19/2016: Wall Street analysts predict Chipotle’s grim future. Facebook VP on marketing metrics.

 

 

 

 

 

 

07182016

7/18/2016: 2 court cases narrow TCPA violations. FTC cites WB for paying “influencers.”

 

 

 

 

 

 

Week of July 11 – 14, 2016

07142016

7/14/2016: What MRX participants want from their time. 3 challenges to Content Marketing ROI.

07132016

7/13/2016: Pepsi urges ad-makers to upgrade insights. CATI provider advocates phone surveys.

07122016

7/12/2016: Fleeting respondent memories, and what we know about them.

 

 

 

 

 

 

07112016

7/11/2016: How the one UK pollster accurately predicted Brexit result.

 

 

 

 

 

 

Week of July 5 – 8, 2016

07082016

7/8/2016: Common mistakes of Influencer Marketing. SMEs: what agencies should learn.

07072016

7/7/2016: TV vs. digital advertising. Neustar, Twitter team up for Spain-based SM service.

07062016

7/6/2016: Decision scientists: overpaid? Tweets for TV correlate to watch behavior.

 

 

 

 

 

 

07052016

7/5/2016: Reaction to RFL’s Global Top 50. John Zogby on U.S. election polling variables.

 

 

 

 

 

 

Week of June 20 – 23, 2016

06232016

6/23/2016: Twitter adds video uploading. Instagram makes the case for daily use.

06222016

6/22/2016: Exclusive interview with Unity Marketing’s Pam Danziger on marketing’s unknowns.

06212016

6/21/2016: Facebook creates Canvas data resource. Zuckerberg predicts “crazy brain research.”

 

 

 

 

 

 

06202016

6/20/2016: GfK names undergrad award winner. TCG projects 2nd half of 2016 business hiring.

 

 

 

 

 

 

Week of June 13 – 16, 2016

06162016

6/16/2016: Google renames internal MR tool. Facebook releases internal research standards.

06152016

6/15/2016: Microsoft buys LinkedIn. Nielsen Neuroscience adds Video Ad Explorer.

06142016

6/14/2016: Vision Critical’s Andrew Reid talks splitting the business to build on success.

 

 

 

 

 

 

06132016

6/13/2016: Interview with ARF’s Gayle Fuguitt on 2016 ARF Audience Measurement Conference.

 

 

 

 

 

 

Week of June 6 – 10, 2016

06102016

6/10/2016: RBDR profiles MR award winners. Exclusive interview with C3’s Denys Drummond-Dunn.

06082016

6/8/2016: Exclusive interviews with CASRO’s Diane Bowers, and Pew’s Courtney Kennedy.

06072016

6/7/2016: Stan Federman on the State of Media Planning.

 

 

 

 

 

 

06062016

6/6/2016: What marketers need to know about mobile MR to enhance the practice.

 

 

 

 

 

 

Week of May 30 – June 2, 2016

There was no RBDR on Monday, May 30th in observance of Memorial Day in the United States.

06022016

6/2/2016: IBM surveys Millennial employees for demographic insights.

06012016

6/1/2016: Fitbit target of class action. DA Professionals more skilled/satisfied than peers.

05312016

5/31/2016: British Polling Council reviews pollster mistakes. Research innovation highlights.

 

 

 

 

 

 

Week of May 23 – 26, 2016

RBDR was on hiatus this week.

Week of May 16 – 19, 2016

05192016

5/19/2016: “American Authoritarianism”: Does it explain Trump?

05182016

5/18/2016: MRXers: watch the “Opt-Out Effect.” SSI claims access to 480 million cell numbers.

05172016

5/17/2016: AAPOR Highlights. PMRG & MRII new research tech.

 

 

 

 

 

 

05162016

5/16/2016: WPP: Sorrell to get successor? UBMobile CEO responds to mobile ad weakness report.

 

 

 

 

 

 

 

Week of May 9 – 12, 2016

05122016a

5/12/2016: Donald Trump’s political rise not a surprise, says Passikoff.

05112016

5/11/2016: Twitter tells gov’ts ‘no’ to Dataminr. 5 market adaptability tips.

05102016

5/10/2016: If as study insists, mobile ads are a bust, what does it mean for mobile MR?

 

 

 

 

 

 

05092016

5/9/2016: Trump’s electoral support underestimated? Accuracy of Google Consumer Survey.

 

 

 

 

 

 

 

Week of May 2 – 5, 2016

05052016

5/5/2016: IMS Health/Quintiles Transnational merger. 21st century body language equivalent.

05042016

5/4/2016: How biz focuses too much on CX. Toluna boosts staff by 20%.

05032016

5/3/2016: Neuroscience: what researchers need to know. Internet audience growth overstated.

 

 

 

 

 

 

05022016

5/2/2016: CIA and social media. Right vs Real-time marketing. ESOMAR earns Webcast Award.

 

 

 

 

 

 

 

Week of April 25 – 28, 2016

04282016

4/28/2016: Who are buyers’ “micro-influencers”? Introducing “Tone of Voice” research.

04272016

4/27/2016: Big Data drives “Single Unified View.” The challenges of better data segmentation.

04262016

4/26/2016: Innovate MR’s Lisa Wilding-Brown on acceptable mobile MR.

 

 

 

 

 

 

04252016

4/25/2016: Japan: Twitter’s new key market. B2B Satisfaction Survey Success. RBDR Correction.

 

 

 

 

 

 

 

Week of April 18 – 21, 2016

04212016

4/21/2016: Traffic Audit Bureau gets name change. VR touted as “ultimate” storytelling tool.

04202016

4/20/2016: Twitter data licensing revenue increases. Annie Pettit on mobile survey creation.

04192016

4/19/2016: Only 2 apps can reveal users’ identities. Big Data and Qual: Partners, not rivals.

 

 

 

 

 

 

04182016

4/18/2016: XIO Group buying J.D. Power. Microsoft suing US Dept of Justice.

 

 

 

 

 

 

 

Week of April 11 – 14, 2016

04142016

4/14/2016: Facebook less useful for MR? Telling the difference between good and bad data.

04132016

4/13/2016: Guy Powell talks ROI of MR.

04122016

4/12/2016: Google markets polling for US elections. Can algorithms change voting preferences?

 

 

 

 

 

 

04112016

4/11/2016: Info Age less relevant than 80s Industrial Age? 5 Key Future Points for MR Pros.

 

 

 

 

 

 

 

Week of April 4 – 7, 2016

04072016

4/7/2016: C-suite difficulty in personalizing marketing. Vegas MR firm wins data lawsuit.

04062016

4/6/2016: Academy of Influencer Marketing. FocusVision CEO: MR needs new tools/techniques.

04052016

4/5/2016: Mobile marketing impact. SurveyMonkey talks figures. Flaws facing sampling firms.

 

 

 

 

 

 

04042016

4/4/2016: Where’s MR venture capital? Indian government unhappy with BARC. Wall Street’s favorite Twitter metric.

 

 

 

 

 

 

 

Week of March 28 – 31, 2016

03312016

3/31/2016: Hubertus Hofkirchner interview. Toluna and Research Now innovations.

03302016

3/30/2016: Report on importance of video content to MR. Part 2 of IBM Watson CMO interview.

03292016

3/29/2016: RFL on BOSS Academy Radio. Exclusive interview with IBM Watson CMO.

 

 

 

 

 

 

03282016

3/28/2016: Aldius Consulting wants to talk with research agencies. 4i opening 4i University.

 

 

 

 

 

 

 

RealPlayer Cloud maintains an archive of RBDR videos going back approximately six months from the newest edition found at the top of this page. For a more extensive archive of previous RBDR videos going back to 2012, please visit our YouTube channel by clicking here.

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