Is a turnaround in the job prospects of marketers and market researchers finally underway? The minimum that each organization must do with respect to all their data: collect it, even if you are not sure what to do with it. Decipher President Kristin Luck takes on “conference fatigue,” an issue she shares with many of us in the industry.
Bob Lederer is the President and Publisher of RFL Communications, Inc. Serving the Market Research industry for over 20 years by providing news, insights and commentary, Bob continues to be one of the most prominent voices in the research business, providing a valuable perspective of insight in the multiple mediums he oversees. He is currently looking for opportunities to participate on company boards.
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