MRx salaries. Insertable video q’s. Nielsen Twitter ratings add Facebook. (RBDR 01.21.2016)

Today on RBDR: 1) RBDR reviews the client and vendor salary results from Burtch Works’ Marketing Research Professionals study. 2) Voxpopme revolutionizes the field of open-ended questions with an app that allows insertion of this capability into standard surveys. 3) Nielsen is building upon its Twitter TV Ratings, which will shortly include Facebook and Instagram […]

2015 salaries for MRx pros. New IoT definition. Former MRweb reporter passes. (RBDR 01.20.2016)

Today on RBDR: 1) Burtch Works Executive Recruiting releases its 2015 salary report for market researchers, including a review of trends in the client- and supplier-side research marketplace. Find the study and read it for yourself here. 2) YouEye Marketing Director Elina Lipkin provides a different definition for the Internet of Things (IoT). 3) MRWeb […]

The challenge of hiring good researchers. Words on the benefits of ad blocking. (RBDR 01.13.2016)

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Today on RBDR: 1) As marketers and advertisers were preparing for 2016, they admitted in a survey that finding quality market researchers to hire is among their most challenging personnel considerations. 2) Ad blockers have a positive side, says EngageSciences CEO Richard Jones. He sees the disruption they are causing as a great rationale to […]

RFL & RBDR MR Exec of the Yr, Client MRer of Yr & Story of the Year (RBDR 1.4.2016)

Happy New Year, RBDR is back! Today, RBDR and parent company RFL Communications: 1) announce a new annual award, the Larry Gold Research Story of the Year, 2) name the 2015 Market Research Story of the Year, 3) name the 2015 Client Market Research Executive of the Year. RBDR is sponsored today and this week […]

FocusVision sold. Microsoft Pulse launches. 3 RFL Client of Year Awards. (RBDR 12.16.2015)

Today on RBDR: 1) FocusVision is acquired by a Swedish private equity group, EQT. 2) Microsoft Pulse launches as a new FREE multi-purpose research tool. Its head, Dritan Nesho explains its new research empowerment. 3) RFL “Client of the Year Awards” are announced for Research innovation, Online Communities and Online Panels. RBDR is sponsored by […]

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