Bob Lederer RBDR

Macromill Focused on Being Global Player | RBDR

October 4, 2017. Today on RBDR:

Macromill admits to one of the research marketplace’s most unique goals: to transform a Japanese research business into a global operation. Others have tried and failed.

Find a link to this story’s original article by clicking here.

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Bob Lederer RBDR

Macromill-MetrixLab merger. BBC EVP Insights talks social media (RBDR 11.5.2014)

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On today’s RBDR, 1) Macromill and MetrixLab announce a merger that brings together $300 million in worldwide revenues and kicks off an ambitious four-point plan to make the merged business a game changer. 2) In part 1 of an interview on RBDR, BBC Worldwide EVP Insights David Boyle speaks about the value of social media research, today and in the future.