Consumers moving toward control of personal data. Social media self-measurement? (RBDR 6.8.2015)

Today: 1) Consumers may edging closer to insisting that they gain greater control of their personal information. 2) AdExchanger discusses the controversy between social media sites and media agencies over the sites’ self measurement. RBDR is sponsored today and this week by Market Probe, which for over 30 years has ensured for its customers that […]

Facebook personal ad data options; Customer sat ≈ customer spending (RBDR–6/18/2014)

Sponsored by Nuance, offering multi-language verbatim coding services to help companies quantify the meaning of open-ended answers. Nuance, a Decision Analyst company. To find out more about Nuance: http://www.nuancecoding.com Today: 1) Facebook has decided to provide its users with two new personal data options related to its serving of advertising. 2) An MIT Sloan Management […]

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 1,547 other followers

Follow

Get every new post delivered to your Inbox.

Join 1,547 other followers