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Week of February 8 – 11, 2016

02112016

2/11/2016: Microsoft acquires SwiftKey. Big Data’s oversights. The guarantee of Forbes’ BrandVoice.

02102016

2/10/2016: A study of Harvard University alumni has great success, and potential at other schools and perhaps even the private sector.

02092016

2/9/2016: U.S. Media MR weak from lack of accreditation. What IBM Watson must do.

 

 

 

 

 

 

02082016

2/8/2016: SSI/Instantly deal raises sample issue. Fulgoni: clicks not reliable measure.

 

 

 

 

 

 

 

Week of February 1 – 4, 2016

02042016

2/4/2016: RBDR’s Annual Research Look at Super Bowl Commercials.

02032016

2/3/2016: Facebook optimizes News Feed. CMO Metrics report. GOP copies Obama advertising strategy.

02022016

2/2/2016: How close should researchers get? Apple enters VR. IAB tries unifying with new report.

 

 

 

 

 

 

02012016

2/1/2016: Predictive analytics on B2B. Facebook political targeting. Super Bowl viewers analysis.

 

 

 

 

 

 

 

Week of January 25 – 28, 2016

01282016

1/28/2016: SSI buys Instantly. Bud can’s new look. Google Glass: gone? A.I. pioneer dies.

01272016

1/27/2016: The changing future of panels. Microsoft Research streamlining goods and services. *Note: The date is listed incorrectly on this video’s time stamp.

01262016

1/26/2016: The move is on to mobile for surveys. Plus, new Facebook virtual reality research center will open in Pittsburgh.

 

 

 

 

 

 

 

01252016

1/25/2016: Smartphones as monitoring tools. Class action research suit. IoT and data leaks.

 

 

 

 

 

 

 

Week of January 18 – 21, 2016

01212016

1/21/2016: Market research industry salaries. Insertable video questions. Nielsen Twitter ratings add Facebook.

01202016

1/20/2016: 2015 salaries for market research professionals. New Internet of Things definition. Former MRweb reporter passes.

01192016

1/19/2016: Yahoo! Releases 13.5TB of data. TransgressiveX tackles brand equity enhancement.

 

 

 

 

 

 

01182016

1/18/2016: Survey software study details. The truth about Decision Scientists.

 

 

 

 

 

 

Week of January 11 – 14, 2016

01142016

1/14/2016: Marketing mix modeling needs new elements. Alex Hunt explains FeelMore50 learnings.

01132016

1/13/2016: The challenge of hiring good researchers. Plus, words on the benefits of ad blocking on digital marketing.

01122016

1/12/2016: Nielsen pushes TV/digital measurement. Pharma companies’ high ad spending correlates with low drug development spending.

 

 

 

 

 

 

01112016

1/11/2016: FTC cautions on use of Big Data. Apple acquires Emotient.

 

 

 

 

 

 

Week of January 4 – 7, 2016

01072016

1/7/2016: Would more Twitter characters help MR? 100 Awesome Mktg Tools.

01062016

1/6/2016: Nielsen ditches paper diaries. EU data protection laws. Palantir adds $880 mil.

01052016

1/5/2016: New Procter & Gamble CRM platform. 70% of Fortune 500 companies use focus groups. More mobile inroads.

 

 

 

 

 

 

01042016

1/4/2016: RFL & RBDR MR Executive of the Year, Client Market Researcher of the Year, and Story of the Year.

 

 

 

 

 

 

Week of December 14 – 17, 2015

12172015

12/17/2015: Nielsen names new Prez. Alleged Facebook misuse by Cruz. Client of Year Awards.

12162015

12/16/2015: FocusVision sold. Microsoft Pulse launches. 3 RFL Client of Year Awards.

12152015

12/15/2015: Cyber Monday results & MR. Foresight Growth Award. Why UK pollsters flubbed.

 

 

 

 

 

 

12142015

12/14/2015: Fulgoni on Black Friday. Client of Year Award. Nielsen CEO on currency.

 

 

 

 

 

 

Week of December 7 – 10, 2015

12102015

12/10/2015: Free Insight, Analytic Tool. Gamification Client of Year. Out of Stocks Solution?

12092015

12/9/2015: Human brains: not M or F. Client of the Year: Crowd Science. New OOH measurement.

12082015

12/8/2015: Snapchat avoids targeted ads. Client of the Year Awards. Eye tracking panel.

 

 

 

 

 

 

12072015

12/7/2015: MR Ideas for Big Data. 1st Client of the Year Award for 2015. A Special “Thank You.”

 

 

 

 

 

 

Week of November 30 – December 3, 2015

Production of RBDR was suspended this week.

Week of November 23 – 25, 2015

No RBDR on Thursday, November 26th in observance of Thanksgiving.

11252015

11/25/2015: Pew reveals more app data leaks. 10 things MRers should be thankful for.

11242015

11/24/2015: Political polling and SurveyMonkey. Research data Facebook can bring to MR.

11232015

11/23/2015: Fox abandons overnight ratings. Yahoo Mail may restrict ad blocking.

 

 

 

 

 

 

Week of November 16 – 19, 2015

11182015

11/19/2015: SM marketing vs. traditional. Notable MR award winners. MRC issues SM guidelines.

11182015

11/18/2015: Plugging smartphones’ many data leaks. How IBM Watson aids users.

11172015

11/17/2015: Government interest in Facebook. Microsoft launches Project Oxford.

 

 

 

 

 

 

11162015

11/16/2015: Diageo re-emphasizes consumer research. NRG reportedly finds buyer.

 

 

 

 

 

 

Week of November 9 – 12, 2015

11122015

11/12/2015: CPG performance. Leo Shapiro passes. Google on apps and A.I.

11112015

11/11/2015: The scary new robodialer replacement. Palantir Tech is 1 MR game-changing startup.

11102015

11/10/2015: Larry Friedman talks future of MR. Bad data inhibits enhanced decision-making.

 

 

 

 

 

 

110915

11/9/2015: Bluegrass fires pollster. comScore & GfK honored. Signals: insights without staff?

 

 

 

 

 

 

Week of November 2 – 6, 2015

11062015

11/6/2015: J.D. Power for sale. Facebook member usage under scrutiny.

11042015

11/4/2015: Exclusive interview with GfK NA CEO on more use of passive data.

11032015

11/3/2015: Contagious Index improves SM measurement. Common sense re ad blocking.

 

 

 

 

 

11022015

11/2/2015: Exclusive interview with CASRO and MRA about merger.

 

 

 

 

 

 

Week of October 26 – 29, 2015

rbdr1029

10/29/2015: Cambiar survey highlights MR developments. Facebook’s legal struggles with data.

rbdr_102815

10/28/2015: Surprising MR collaboration in book MR. Ad blocking turns advertisers to mobile.

rbdr_102715

10/27/2015: Free TiVo TV ratings. Alphabet rolls retail search tool. 2 Twitter MR tools.

 

 

 

 

 

rbdr_102615

10/26/2015: Campaign optimizing to the minute. NFL goes webcast & global.

 

 

 

 

 

 

RealPlayer Cloud maintains an archive of RBDR videos going back approximately six months from the newest edition found at the top of this page. For a more extensive archive of previous RBDR videos going back to 2012, please visit our YouTube channel by clicking here.

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